FoodMichelin Guide history and marketing originsfancy food as a scam

Fancy Food is a Scam 🧆 Agree or Disagree?

Nov 29, 2023 · 0:34

Summary

A straphanger drops a bomb: fancy food is "pretentious," "overpriced," and frankly ugly. Total scam. Kareem agrees, then breaks out some Michelin star history that makes it all sound even worse. Turns out the Michelin Guide started as a tire marketing scheme in 1800s France. The Michelin brothers wanted to sell more tires, so they got people driving around to restaurants. "It's branding content. It's marketing," the rider says. The whole fine dining industrial complex? Just one long commercial.

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Full Transcript

I think fancy food sucks. 100% agree. What do you not like about it? Uh, well, it's very pretentious. It's overpriced, and it just isn't satisfying at all, you guys. It's so ugly.

Do you know the story? No, I don't want to know anything about Michelin.

The Michelin Brothers—French brothers in the 1800s. They had—they made tires, and they were like, "How do we get people to use the tires? Let's create a guide so people drive around." So essentially, they were just trying to sell tires by scamming people to go to restaurants. It's branding content. It's marketing. It's brand and content. So I just think it's all a scam.

So what's your take?

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